A new poll confirms what the economic fate of Disney and Hollywood have already suggested.
According to a national survey from Convention of States Action and the Trafalgar Group, more than three-quarters of American voters say they are more likely to do business with a company that stays out of politics.
This figure is not, as some might expect, split along party lines.
When broken down by political party, 77.1% of Independents, 76.9% of Democrats, and 82.3% of Republicans all share the same sentiment against businesses engaging in politics.
On this, all Americans agree. Despite popular practice, political signaling is not a winsome business tactic.
Disney was reminded once again of this hard truth around Christmas when it released a movie called “Strange World,” featuring the first openly LGBT teen Disney character. The movie lost over $100 million in its theater run.
Similarly, in the first half of 2022, Netflix’s stock took a major hit as the number of subscriptions decreased dramatically. This change in viewership can be attributed to the company’s commitment to a virtue-signaling agenda.
Americans of all political convictions are tired of performative politics and woke virtue signaling from companies.
Because frankly, it's exhausting.
No one wants to have their shopping trips punctuated by posters blaring opinions on the childhood transgender agenda.
No one wants to have their family movie night introduced by trailers for the newest, coolest film depicting a deeply racist America.
No one wants to have political movements grasping at their dollars and manipulating their emotions on every street corner.
The time has come when Americans are getting wise to the politics perpetually shoved down our throats. And with that realization, they are getting tired of it too.
Let businesses beware: the American consumer is looking to shop freely, with no strings attached.
So keep your politics to yourself.
Help us call for a Convention of States by signing the petition below.
